How a Respected University Earned an Advanced Degree in Video Production Cost Efficiency
From coast to coast, our clients share a common pain point: How to affordably create an ever-growing volume of video content for online, on-air and in-person distribution—content that’s on brand, on message and on time—all in the face of a burgeoning workload, staffing limitations and budgetary restrictions.
Well, for a well-regarded health care university, we prescribed pain relief in the form of a master class in strategic video production: Leveraging our exclusive Shoot & Repurpose™ approach, we shot every element of the university—building a footage archive of the school’s educational programs, facilities, technology, faculty, student life and more–all in a single week.
That singular shoot has since provided footage and elements for over 70 videos. And that has allowed this client to amortize the cost of that shoot down to just a few hundred dollars per video. Smart. Cost effective. Here’s a sample:
A Study in Efficiency
But that’s just the beginning. Today, we take the stress of video production off your desk with single-video, video-package and video-subscription services that add multi-platform versions and value to each project, all at a price others can’t match.
That in mind, what initiatives are you tasked with bringing to life in 2023? What are the challenges you face? Contact us now and we’ll give you a free evaluation of how our Shoot & Repurpose™ service can save you thousands of dollars over the next few months. We’ll also send you a copy of “How to Choose the Right Production Resource.”
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